CONTENT FOR THE DIGITAL-SAVVY EVENT PLANNERS
Following a Deloitte research that has identified that more than half the world’s population will call Asia home by 2030s, cievents has bolstered their leadership team to support their strategic decision to grow in the Asian market.
Brisbane has welcomed 1,300 Herbalife Nutrition members as the premier global nutrition company celebrated its Asia Pacific Future President’s Team Retreat in Queensland for the first time.
Match the fun, positive and motivating aspects of incentive travel with sustainable programmes.
From online registration to audience engagement and event management software technology, meetings and events planners talk about the dilemma and the essentials of event mobile solutions.
Singapore – Nu Skin Japan brought 250 of its regional sales leaders for a well-deserved travel incentive to Singapore(read more)
Singapore – A new Helsinki-based “hotel without bedrooms” event venue concept has made its way into Singapore. Here’s a sneak peek inside Huone Events Hotel before its February 23 opening and why it is bound to disrupt the local meetings industry.(read more)
Direct from IMEX America 2016 in Las Vegas –Timo Kiuru, CEO of The Unthinkable, started the knowledge session with a statement, “Welcome to the death of event experiential marketing.” Kiuru, recognised by Connect Corporate Magazine as...(read more)
You might be doing it wrongly if you have been offering product details that fail to go beyond venue spaces and capabilities. (read more)
Singapore – Set to open in the second quarter of 2017, the 222-room Sofitel Singapore City Centre has announced the appointment of Freddy See as Director of Sales & Marketing. (read more)
Singapore – October is set to be the busiest business events month as Marina Bay Sands welcomes the highest number of major events in a single month since its opening in 2010.(read more)
Singapore – HotelAsia, one of Food&HotelAsia’s pioneer specialised trade shows will feature an impressive host of brands, showcase new equipment and technology and unveil a Singapore Pavilion for the first time. (read more)
What do Malaysia and Singapore have in common in the way they market themselves and stay ahead as business event destinations?
YOU DON'T WANT TO MISS
Centara Hotels & Resorts
Malaysia Like Never Before
Meeting Beyond Expectation in Hua Hin
Putrajaya International Convention Centre
Pullman Bangkok King Power
Grand Hyatt Hong Kong
MICE in Sabah
Adelaide… Be Surprised
OPINIONS OF THE BUSINESS EVENTS COMMUNITY
Any joined up strategy needs a joined up operational plan and it’s not enough to simply do some traditional marketing and business development.
Crafting a customised business event proposal takes effort, time and expertise, oftentimes with inputs coordinated across various cities.
Operating day in, day out within the industry, we frequently forget to take the time to look beyond.
Personalisation has undoubtedly shifted the way marketers connect with their audience and is a thoroughly proven way for improving a company’s bottom line. But what does personalisation look like in the business events industry? And is the industry ready?
In the world of MICE, a successful event is the outcome of dozens, sometimes thousands of decisions, interactions, problems and negotiations. When problems arise, it’s my experience that a little honey works better than a dose of vinegar.
Are greener meetings just a passing fad or a more significant movement in providing healthier food and beverage options? With the rise of new dietary among attendees, how far should we take our sustainability efforts?
I still struggle to form an opinion on whether I find the current debate of the future of conferences just boring or outright bulls***. Here are my four thoughts on the current conference scene.
Each time someone asks my opinion, I am so humbled that it is so highly valued. It is something I have always taken very seriously in my work and personal relationships.
I believe everyone seeks equilibrium at some point in their professional life – a stage where I define as having established a stable relationship with his or her profession and/or organisation, and is at peace with the pros and cons that come with it.
Organisations and skilled talents need to constantly realign their strategies and mindset in this fast-paced environment.
The ultimate question we are likely to face as mothers is how to find that delicate balance between family, children and a career. It’s a challenging decision but if you love what you do, you’ll find a way and make it work.
The role of a travel manager is evolving. Not only is the travel industry becoming more complex, the rise of digital tools in the past decade has completely revolutionised the way business travellers book and travel.
After much deliberation, the date for your business event has finally been fixed into the calendar. The venue has been booked, and the logistics planning involving bringing a large group of people away from their day-to-day work to one location has begun.
The association sector is a vital asset to any nation. Where there is freedom to associate, people and businesses with common interests will bond together and form an association.
How can international sellers engage buyers from different cultural backgrounds at trade show appointments?
The live events industry in Hong Kong is a super-subsector consisting of numerous multidisciplinary professionals ranging from large agencies to marketers and entertainers, yet Hong Kong has no official channel of communication for the industry.
It is a common adage that it takes a lot less time and money to grow existing relationships than it does to secure new customers. So why aren’t we putting all our efforts into engaging and nurturing our current client base?
Capturing the minds of delegates attending an event and keeping them engaged throughout is a challenge. Of course, there are many aspects to an event that converge to deliver the finale, and a key component of this is the venue.
More than just tailoring an exclusive programme, strong soft skills are needed to weather any unexpected situations.
If we are not happy with trade show participation, we have the power to change it.
Overcoming language and network barriers to become the first Certified Meeting Professional (CMP) in Vietnam.
The exclusivity of the word “luxury” has been eroded and has been misused on so many levels that it almost carries no weight anymore. For me, luxury is all about freedom.
The world has begun looking away from the concrete jungle and skyscrapers towards places of equal balance between nature and man-made; between old and new as well as between business and leisure.
There is no arguing that preparing a well-delivered talk takes time than most. But like anything else, with practice, your skills get better and your prep time gets less.
India has been the hotbed of hospitality sector’s interest for many years now. Surging with key drivers of growth in place, the Indian hospitality industry has experienced remarkable progress in recent years.
Long-term and mutually rewarding relationships are the end game. Negotiation without a purpose is a mistake.
The ability to convert is based on your ability to tailor the suitable solutions. Be giving to establish a relationship.
Everyone loves a venue with breathtaking design and decoration. However, venues without soft skills often leave a bad taste in event planners’ mouth.
Despite the growth in travel from non-English speaking nations, many hotels have not trained their staff to communicate properly with their corporate guests in the lingua franca of the business world: English.
Over the past year, associations have become increasingly aware of the negative health impact of events and meetings.
China is showing the world how it is transitioning from the world’s most polluted country to a sustainability leader.
Working for a trade venue has it challenges but persistence pays off.
Given the omnipresence of mobiles, it is only natural that event planners would want an app to accompany visitors throughout the event experiences they have crafted.
Insights from IMEX by Adele Symonds, Marketing Manager, Staging Connections
Unique team building activities in Singapore have become an increasing demand from event planners as a growing number of companies are opting for creative and unique activities to engage their employees.
Believe it or not, there is a tried-and-tested formula for engagement that works, one we are all familiar with in our day to day lives yet we may not even realise we’re using it, or not using it…
Isn’t it time to realise that the world will end if this industry does not support the media that works for them!
After all the blood, sweat and tears invested into their work, why can't event professionals take things personally ?
David L. Jones, Professor and Programme Director - Hospitality Business at SIT shares how empowerment is key to retaining talent in this competitive MICE landscape.
Growing from their start in March 2015 and partnering with sponsor Meetings & Exhibitions Hong Kong (MEHK), ASAE’s specialist event for the region, ASAE’s 2016 Great Ideas in Association Management Conference, Asia Pacific.
Even the most sophisticated organisations need to adapt to reap the effectiveness of a strategic sponsorship.
Invest in your middle management: 7 effective strategies
Authenticity in customer service is the clear differentiator amongst stiff competitions
Top 5 must-have information for destination marketing by Marine Debatte
Promoting a destination is not just a bureau’s responsibility. Planners will choose a destination when its industry works as one collaborative team.
Sales and marketing expert, Jakki Temple Govan, shares insights and examples on how to best quantify your return on investment.
THE MAGAZINE FOR THOUGHT LEADERS
Meetings & IncentivesThis issue, we detail the myriad ways that Thailand, China, Macao, Seoul and Sarawak are consolidating efforts between public and private sectors to boost their offerings in a bid to attract meetings and incentive business. What venues are doing to provide more sustainable catering options are examined in Dining Matters, with an events specialist sharing her thoughts on how to implement better catering practices into events. A new trade show that Australian outbound buyers have been waiting for is featured in Engage, along with the thought-provoking predictions that young professionals and students have brought to this year's Singapore MICE Forum.
DEALS & VENUES YOU DON'T WANT TO MISS
NUO Hotel Beijing
Wyndham Legend Halong
Carlton Hotel Singapore
RIMBA Jimbaran BALI by AYANA